Edu Menezes Director & Motion Designer
Case 13Vivo / Telefônica Brasil · Africa · 2024

Amazon Desert Rally

Motion design for Vivo's Amazon Desert Rally campaign, with Africa Creative DDB.

Effie Awards Latam 2024 — GoldEl Ojo de Iberoamérica 2024 — SilverEl Ojo de Iberoamérica 2024 — BronzeClube de Criação 2024 — Shortlist
Amazon Desert Rally — posterPlay case film — sound on2:15
Client
Vivo / Telefônica Brasil
Agency
Africa Creative DDB
Edu's role
Motion Design
Year
2024

The brief

Vivo's campaign around the Amazon Desert Rally needed films and content moving at the pace of the race.

The idea

Motion design across the campaign's films and content, cut to the rhythm of the rally.

Result

Gold at the Effie Awards Latam 2024, plus Silver and Bronze at El Ojo de Iberoamérica.

Credits

Motion DesignEdu Menezes